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What Is Scroogle And Why Would I Use It?

July 25, 2011

By Carol Amato

 

I was looking back through some old online posts relating to SEO and found some information on Scroogle that I thought you may be interested in.

Scroogle is an online search engine that was developed to tweak the nose of Google.  Scroogle gives people who are conducting SEO (search engine optimization) tasks a method to actually figure out if their SEO efforts are paying off or if they need to refine their approach when it comes to Google rankings.

If you have Google Sniper 2.0, this is a great tool to use when checking rankings on your Sniper sites.

In doing a little research, I found some intriguing things about Scroogle that you might also want to know so you can maximize your efforts.

What Is Scroogle And Why Would I Use It

Cookies and Google – What Is Scroogle And Why Would I Use It?

Did you know that Google actually determines what your search results are based on your cookies and your previous search history? I f you are performing SEO on your own website on a regular basis, this can completely skew your Google search results.  This is because, since Google uses your search history cookies, it will show you your own website in the search results repeatedly.

Simply put, Google will show you the search results they think you are looking for,
not real and actual search ranking results.

What I found was that I might think I was getting really good SEO performance, when in fact, what I was seeing was Google’s prediction of what they thought I was looking for when I was searching.

Scroogle gets around this by deleting search cookies on a regular basis.  So, you start your searches with a clean slate and you get actual and real search results that show you true SEO performance when it comes to Google search engine ranking.

What Is Scroogle And Why Would I Use It

International Search Rankings – What Is Scroogle And Why Would I Use It?

While it may not be important to every website owner what their ranking is in other countries, I can guarantee that if you have an international site or you are seeking international exposure or sales for your business, you will definitely want to know what your Google ranking is in other countries.

Scroogle can help you with this issue better than most other proxy servers because, unlike proxy servers, Scroogle stops Google from setting your cookies and personal settings.  It also assigns you randomized IP addresses each time you conduct a search.  I have found this to be an significant improvement over just deleting cookies and using a proxy server service.

I also found that one of the great things about Scroogle is that it is easy to use.  Simply go to the Scroogle website and set the language you want to search in and conduct your search.  Not only can you search based on language, but you can also do localized searches and find out where you fall in the rankings.

The one downside I found with Scroogle is that it does not save your search results.  So it is important that you have your own way of keeping track of your findings if you are using Scroogle to evaluate your search engine optimization efforts.

Here’s a previous blog post I did on Scroogle – What is Scroogle?

What Is Scroogle And Why Would I Use It?

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  • Cody

    This is great information. Thanks for spreading the word on it.

    • http://www.CarolAmato.com/ Carol Amato

      You’re welcome, Cody – If I can help, I work hard at doing just that!

      Have a great day. – Carol

  • Brennon

    I wasn’t even aware of Scroogle before. Thanks!

    • http://www.CarolAmato.com/ Carol Amato

      I wasn’t either a few months ago – glad to help! :)

      – Carol

  • http://technicallyeasy.net Paul Salmon

    I have used Scroogle from time to time to check my rankings. I like the fact that they discard any Google cookie to keep the searches clean.

    • http://www.CarolAmato.com/ Carol Amato

      Hi Paul, thanks for your comments. I love Scroogle.
      Have a good day.
      – Carol

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